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The Isle of Man will have a strong presence at a forthcoming e-gaming showcase in London, as it looks to build on the the sector's growth and success of 2010.
ICE 2011, one of the world's largest online gaming exhibitions, takes place at Earls Court at the end of next month.
It has become an important sector for the Island, now employing over 600 people.
The government's head of e-gaming development, Garth Kimber, says it's an ever evolving industry:
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