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Royal London 360 says it's beating any talk of doom and gloom in the economy, after posting a 37 per cent increase in new business compared to last year.
The figures, for the first half of the year, shows the life company wrote £209 million of new business to the end of June, compared to £153 million in 2010.
Chief executive of Royal London 360 David Kneeshaw says the success is down to a number of factors, including new products and the hard work of staff.
He says investment in infrastructure and recent product development work is now paying off and he is optimistic about the prospects for the rest of the year.
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