"Drink safe, drive safe, act safe" is the message to Manx motorists in the run-up to Christmas.
This year's festive anti drink-drive campaign highlights the harm excessive drinking could do to you and those around you.
The message is aimed both at those tempted to get behind the wheel after a drink, and party-goers who don't know their limits.
It's the first time the departments of health and infrastructure have joined forces with police to hammer the safety message home.
Chief Constable Gary Roberts says enforcement will be different this year as a result:
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