Head of PR firm has been advising candidates on public image
Social media could play a greater role than ever in the results of next week's general election.
That's according to Jason Roberts, the man behind newly-formed PR agency Chips Cheese & Gravy Media.
He's been advising prospective MHKs on crafting a professional public image.
Around two-thirds of candidates in 2016 run a campaign Facebook page - which Jason says is an increasingly popular way to do politics.