Government responds to TT trademark usage

'Pragmatic' solution found after Basingstoke massage clinic wins legal challenge

The Department for Enterprise says it takes 'extremely seriously' its responsibility to protect the trademarks and intellectual property of the Isle of Man TT Races.

It's after a small UK-based massage and wellness company won a legal challenge from the Isle of Man Government.

Target Therapies, in Basingstoke, has secured trademark rights to use its name and logo after an objection from the Isle of Man to the firm's application to use the letters 'TT'.

Read more HERE.

The Department tells Manx Radio: ‘It is standard practice under trademark law to review applications and, where appropriate, formally raise objections where they may overlap. This process is a necessary safeguard to ensure that the rights and commercial value of the brand are properly protected.

‘In the matter concerning Target Therapies, as is usual in such cases, dialogue took place between the respective parties. Target Therapies’ original application solely featured two T’s and conflicted with existing TT trademarks. 

'The Department’s challenge ensured the issue was addressed, with undertakings given in May 2024 by Target Therapies which confirmed and legally limited the use of ‘TT’ to charitable fundraising activities directly linked to the services that they offer. To portray the standard processes involved in protecting legally registered trademarks as a ‘defeat’ is incorrect, when in fact what has taken place is a pragmatic, balanced response, ensuring the broad benefit our community receives through the TT is not undermined.

‘The undertakings provide assurance that the mark cannot be used in commercial areas relevant to the Isle of Man TT Races, thereby safeguarding the brand’s integrity and demonstrating the Department’s ongoing commitment to protecting one of the Isle of Man’s most internationally recognised and prominent assets.

‘As part of its obligations, the Department will continue to act proactively to protect the reputation, heritage and commercial value of the Isle of Man TT Races.’