Printer Bridson & Horrox is urging people to send Christmas cards instead of electronic greetings this year.
In a press release, the company says e-greetings often lack the personality and sincerity of a written message.
Managing Director Darren Horrox says it may be easy to send a text message or email, but it's important not to lose the personal touch.
He says Christmas is an occasion when a traditional message is more appropriate than an electronic one.
(Picture: Christmas lights in Douglas, from manxscenes.com).